Um, and so then you'd have the cash that you could then try to buy more, but you'd, you'd always have to play this game of like, okay, well I can't buy too far ahead because I can't just promise customers something that's coming in half a year. Espiritu is building a network of enthusiastic, relatable, and experienced gardeners to add different growing perspectives and expertise on the Epic Gardening And I said no to like, literally almost every single one ever. Jared: A follow up question you haven't done, or maybe you haven't, we haven't talked about, um, digital products. And, uh, I can't wait to dive into the details. we did at Epic, or I did at the time because, you know, lining up product the year before a pandemic that just so happened to lock people into their homes where they would look for home based activities. I think that mostly the blog helped those grow initially, but the reciprocal doesn't really happen that much where the YouTube doesn't really help grow the blog all that much. Welcome to the Niche Pursuits Podcast. Uh, but for us, you know, with the raised beds, we, we distribute still from our main supplier, um, there's a seedling tray that a friend of mine actually invented, brought it down to my house and I, and I was like, this is for sure the best as a gardener. You have a, a huge e-commerce play that accounts for the majority of your revenue. CCSO Case # 23-004087 Andrew Paul Jacoby, age 44 Charges: Theft II . Jared: question to that too, which Yes. First came the website, followed by YouTube, a daily podcast, and finally his And yeah, it's a little more annoying to ship this thing, but it will work way better. Kevin has many family members and associates who include Lisa Espiritu, Michael Espiritu, Bryan Espiritu, Gustaf Rooth and Mark Judd. Webkevinpclml (@kevinpclml) | TikTok kevinpclml kevinpclml Seguir 321 Siguiendo 52 Seguidores 753 Me gusta Recreando experiencias en pequeos cortos Videos Me gusta 3047 Momento historico que vivio MEGADETH en el Nippon Budokan de Tokio #davemustaine #megadeth #kikoloreiro #martyfriedman #thrashmetal #lml #tokio 102 And there's a lot to learn about how Kevin pivoted at different points. But yeah, I mean, you're, you're totally right. For, for commerce stuff, and, you know, I have a few, few people that I sort of mentor in the niche site space that I, I guess I try to encourage to offer product. I hope this video inspires and shows you what's possible with a clever hook. Jared: $400 a month to eight figures. Jared: I was gonna be my next follow up question. Is unique enough that they, they can only get it from you and there's a really obvious reason to buy it that makes it way better than something else. He shares a lot for people who might have enough traffic to consider adding, uh, a physical product to what they offer. If you go to your, like, I was on your YouTube this morning, you're still the guy mm-hmm. Kevin: Yeah. Facebook gives people the power Facebook Email or phone Password Forgot account? And so, like I know a lot about that space. Where are we going as a company? So I believe in 2017, I think at that time I switched to Zoic from Aen. Um, so, so I set up a system where that was more resilient. Is there ever too much water or do the plants self regulate? And I was like, oh, I guess I don't have to do that part myself. And I, that's sort of the thing I already had going, I guess my perspective has always been, generally speaking, information wants to be free. Webdepartment of treasury austin texas 73301 phone number; wii sports club unable to acquire data; randolph high school track and field; huntley ritter parents WebView Kevin Espiritu results in California (CA) including current phone number, address, relatives, background check report, and property record with Whitepages. Mm-hmm. Uh, and so I bought it and it paid itself off in, in like 40 days. As the sing goes, a trial is worth more than a thousand words, and they're offering a special trial just for new customers. Mm-hmm. Jared: was, um, when you made the transition, what was the website doing in terms of, you know, was, was it earning. The knowledge barrier is somewhat high, but the, like actual physical barriers are, are somewhat low. You know? Yeah. Um, and then it'll show up at their door, they'll unload it and they'll slap all the labels on it cuz it was ready in box. And it was ad sensee, I believe, still at that time. Yeah. Right. Yeah. Was it, yeah, yeah. But, you know, in 2021 as a standalone business, like before raising, we did seven point something million in, in revenue, uh, with a team of me and four contractors. Espiritu has been gardening since he was a child, and he created the channel in 2013 to share his love of gardening with others. Yeah. There's, there's an incredible amount of luck there. Yeah, sure thing. Maybe at the, at the risk of, um, of, of delaying all the details. You're with epic gardening.com and that entire brand and presence. So every dollar I had to spend on product I was spending, and then I would list it on our store and I would say, you know, I have, I have a thousand units of whatever this product is. You know? WebBio | Kevin Espiritu Bio Heres a brief timeline of how I came to be who I am right now in the world of business and content. Mm-hmm. Uh, before going full-time on, on Epic gardening. Yeah. I would say this campaign is a massive success. I bought the domain back in 2013 and threw up like a very simple WordPress blog. That's crazy. That, that affects both affiliate and ad ad revenue. Yeah, exactly. So these basic, basic things I didn't know. Then? Maybe the blog itself, like how much was that a factor? And what's truly unique and valuable is I, there's this sort of metal raised bed that, that everyone kept asking me about that I just happened to have some samples of from this company. And so I'm like, okay, well why don't we be the ones to make better products for the home gardener? A follow up question. I love the Felco F2 pruner and a quick saw. Kevin: the pod, the podcast is kind of funny. Um, man, it's hard to know where to go, but I, I do want to try to understand from a mindset standpoint how you. We're the largest gardening only account on Instagram. And so I started building a base out there. You don't work 80 hours a week and sleep under your desk. Want to learn step-by-step how I built my Niche Site Empire up to a full-time income? Um, and build, build it into like this media network that has a product network. Jared: It's great. And so you, if you're getting into the commerce of, I don't know, let's say carpentry or something like that, um, you wanna offer something. At that point I was like, you know what the bottleneck is now me in writing. And so we did an initial relationship where we're just sort of drop shipping. Mm-hmm. A year. Just a guy who started a website and quit his full-time job while was only earning $400 to now earning, uh, eight figures and, and really, uh, having to expand into a lot of different things. So I had some demand authority, right. 5K a month. Four $5,000. Again, it's niche sites, plural Niche sites.com/trial. Um, mostly because we couldn't, I, I literally could not get enough of the product I was ordering as much as humanly possible. Yeah. Or is that, is that getting harder, um, to enjoy it because of all the, the other responsibilities you have? But if you, there, there is a stopping point for a lot of people. Versus what you think you have If you're building a site, and there's obviously sites like, you know, there's sites that are pure niche plays and kind of really can't get into that just because of the nature of the category or whatever. Well, so, so. You're still the face of the brand in so many ways. Like it's the best thing I've ever seen. Um, and you're not subject to any of the like algorithm risk, you know, if you're working remote, doing some programming or whatever, uh, when you get into like, you know, 15 K month, you're looking at like 150 K in revenue. It was, it was like a little intro music. Um, and, and there you go. Check reviews, hours, insurance options, & book your appointment today. Would it be better to, um, put my energy and efforts towards flushing out all the different mediums and really taking this topic to all the different channels that it could, it could be, it could be taken to, or I'd be better served, just continuing to write about more topics. Mm-hmm. Um, it's easy, it's cheap. I, I hear this a lot, so that's why I'm asking this one is people saying, um, and I wrestle with this too. And so I, I had created a subreddit, um, about hydroponic gardening and kind of built a community there, which, which helped like throw traffic and links sort of organically to the site. It's just me talking into a mic, into like an audio recording app and I just stopped and then I just trimmed the ends and uploaded it to Lipsen. WebPeople named Kevin C Espiritu. Kevin Espiritus YouTube channel, Epic Gardening, is a sensation with over 1.5 million followers who flock to him for his breezy style and easy-to-understand gardening tips. And then I was like trying to figure out how to get internet into the container so I could, or into the shipping, like the storage container so I could like print the labels. How much? I gotta offer something a little bit different. WebKevin dice que estuvo en la reunin y sus ojos fueron abiertos completamente al reino espiritual. Vertical gardening is fantastic because it makes use of the Z axisyou can grow UP instead of OUT. Studying at Facebook. And so I go, okay, the, you know, x percent, like these, these 17 products are, are making up 80% of my revenue. Um, final question on that, maybe flipping gears, but putting, putting yourself in the shoes of, of a listener that perhaps. For this type of gardening, plants tend to grow faster and larger because youre putting them in a cocktail of nutrients. Um, because I had the audience and I had the ability to communicate about the product, and, and he, he had the product itself and the manufacturing capabilities. Um, and then like three, four months in, he quit. 'Star Trek', Kevin Costner, Harrison Ford, Sylvester Stallone, una serie basada en 'El padrino', una secuela musical y otras razones para probar el catlogo. Required it almost, if I wanted to do what I wanted to do, um, which is there, there's an opportunity in gardening to just build the next generation garden company from media all the way down through the products. So that's on Twitter at Kevin Ofpi two. And so I think at the time Epic actually have a chart. Are you looking to scale your niche site portfolio or build your first website? Ride from the, uh, the basement of my old condo, , $400 a month, hydroponics, you know. I mean, I would say this, like I know very few businesses that are in the media world and niche site blogging is media. Well, certainly it, it can't, you, you know, it's me that's running this thing, right? And that could have been like, it looks easier to, to sell. But he's expand. Um, so, so standard interview format, right? Uh, and then I, I started showing him in the content and people really liked his energy. I mean, just, just think about it that way. And I know that's kind of, it's kind of like a blase answer where it's like, okay, obviously you would do that, but you'd be surprised at how many people I see try to sell a product. I'm sure that a lot of people who know your website and know your brand will have maybe gotten some insights along the way of what you've done and what you've built. Never had been in one myself at the time. 25 Feb/23. Um, but yeah, like to your point, in a perfect world, you'd, you'd slowly migrate towards that, but there's some relationships that you don't, you don't want to do that with, cuz it doesn't make sense. To subscribe to Sunset 101: The Ultimate Guide to Raised Beds, click here. or. He decided to repurpose some of his best content onto YouTube and social channels to diversify his traffic sources. Mm-hmm. WebWhat a phenomenal 2 days we just had in Jacksonville leading a Search Inside Yourself Program for LHH Recruitment Solutions! And obviously that's gonna be different for every person and every brand. Can I write more articles around that as a sort of cluster? Yeah. Yeah. Jared: You talked about how 2019, by the end of 2019, it was half your revenue. soluciones665 lunes, 4 de julio de 2022, julio 04, 2022 WIB. Yeah. SocialBee Review: Is It the Best, Affordable Social Media Management Tool? 10 Best Cover Letter Generator Tools to Help With Your Job Hunt. Uh, and then that sort of worked. tongue in cheek. Um, you know, where are, where are you going with this thing? Introducing niche sites.com. It's, I would say it's semi, semi deflates cuz the barrier to e entry is really low, right? Some of the things you really dove into to to, to. I love growing peppers in my raised beds and plants like tomatoes that prefer more irregular watering. They were some weird guys, at least to me. Yeah. Yeah. Kevin started his journey with The Authority Site System (TASS) And so can you! Kevin: Oh man, mine, mine used to look, I used to have the, the walls were different and it used to just be like, Drab. And gardening in general is getting more popular and so I'm like, there's, there's probably new stuff we can make that the form factor's not quite right cuz most of the garden stuff comes from the farming world and it adapts down to the gardener, but it doesn't perfectly fit. So at least I had two versions of the same thing going that aren't dependent on one another. Yeah. You jumped in, you just kind of jumped in one day and did it and learned. It changes colors and everything. He now has a community of loyal brand followers across platforms, sells his own gardening products, and runs an 8-figure-a-year business that dominates his niche in many significant ways. Jared: um, man, Kevin, that hour flew by, uh, . If you want similar link building PR campaigns for your website, head to search-intelligence.co.uk and get in touch with them now. Welcome to the Niche Pursuits podcast. Um, and we brought him onto the team. . And so I think it's really interesting and I learned a ton from interviewing Kevin at how he slowly and methodically made decisions to scale this website up. Right. You control your own desk anymore, you make more than an accountant. A boiler failure next winter and save money. Um, Nevertheless, like had I not been proactive to do it, I wouldn't have even had the chance. WebAbout Kevin Espiritu I'm a self-taught urban gardener and founder of Epic Gardening, where I share all about growing as much food (or plants) as possible in small spaces. Neither of us had ever done it before and I was like, you know what? Um, you know, I mean, within six months you had what Quadr, uh, no, 10 x pure income, uh, or your revenue from the site. That piece. WebView the profiles of people named Kevin Clarence Espiritu. But you clearly made decisions along those lines and, and maybe could help Yeah. And so that's what I did. . Um, I was like, you know what, maybe I should actually get a little more humble and work for someone, or work for a company that knows what it's doing and knows how to scale to a certain point so I can actually learn what I'm doing wrong. So I would say, don't it, I think it's a mistake, especially early on to try to do like three or four platforms. Uh, it's called American Trade Company. It's gotta be an interesting juggle. The campaign hook was pretty clever. So if my current input's a hundred k, you know, hits a month, am I actually maxing the income from that? , you know, what are, what are like, what are the next steps? . Jasper AI Review (Formerly Jarvis AI): Is It Still The Best AI Writing Assistant? And. Kevin: if you will. WebFind the Best Endocrinologists in Green. WebThe Espiritu family name was found in the USA in 1920. Or just walk into any nursery. And the writing was sort of on the wall as far as, um, my time there where it was like my role was getting split into like three different roles. Mm-hmm. Um, so the podcast now, I think we're almost at 20 million downloads lifetime. And I mean, obviously the big question is how you got into a brand this size, but what are some of the keys that took it from what is a very respectable income, right? However, there are two original songs, both written by band founder Bob Hartman . In 2016, he went from $400 to $4-5k a month from ads and affiliate We therefore advise the press with an expert commentary piece on behalf of our boiler client that people should turn on their boiler this summer just when the heat wave is in full swing. Yeah. Kevin: to sustain itself. Again, it's niche sites, plural Niche sites.com/trial. This Episode is Sponsored by Search Intelligence & Nichesites.com. Exa here's how to prune it and determine it. , how did that progression happen? Mm-hmm. belongs to m espiritu and also victor espiritu. Here's how to prune it, determine it. So it's like if I can, if I'm gonna make a course, which I actually think this is a play we'd like to do in the next year or two is um, sort of like epic gardening university where it's like, I'll teach some courses, but I'd love to bring in like the guy who's grown 4,000 types of tomatoes to teach you everything you could ever know about tomatoes. I thought I was going to, to farm in people's front yards, aggregate that land, and then sell the produce to like a local market or a restaurant or something. And then there's like the linear growth of I just need more traffic to monetize more on the current channels that I have. Now, Kevin has grown this brand into something that now he has investors and he's had to really adapt his role over the years from being. Would you like some killer tips on how to turn a niche site into a prominent brand capable of withstanding Google updates and an AI apocalypse? So it'd be a huge move. Uh, again, thanks for for joining us. Blog and the only thing I would manage would be the actual SEO thinking, the keyword analysis and research, the topical sort of selection. They, they're literally selling some random me too product off of Ali Express that thinking that magically someone will buy that and then they don't flip the switch and think like, do they even purchase stuff like that? Kevin: right? We are excited to have him return, this time to give us updates about Yeah. You know what I mean? WebKevin Espiritu Founder / CEO, Epic Gardening National City, California, United States 3K followers 500+ connections Join to follow Epic Gardening University of California, Santa Like I said, the site was sort of sitting around for a long time, so it's almost like I bought my own age domain for myself and like restarted the site type of. Yeah, . Otherwise you just dropped the ball. WebImagine the pressure of carrying on your family business. Kevin Espiritu is Epic Gardening's founder, and he is a serious green thumb. Webkevin espiritu marriediridescent telecaster pickguard. Menu. Right. Yeah. Mm-hmm. Can you imagine when people see this headline in the news, you should turn on your boiler this summer? Um, that. nuna revv stroller compatibility accounts krafton com claim best tasting menus toronto kevin espiritu married. For sure. Um, you know, built your wings on the way down as a mentor of mine, used to say, jumped off the cliff and built your wings away to a degree. Planning is key to starting a garden, Espiritu says. Kevin Espiritu YouTube Star #231141 Most Uh, and then again another two x. Learning about urban gardening was eye-opening for him. Like an honest signal. Um, and so we sort of have a way to engage with our, our audience right at the point of starting seeds, right. That implies membership for life and unconditional support. But then, you know, 2019 was the year that everything really changed for the business, cuz I decided at that point I had been on Instagram long. And I hired him like full-time. Mm-hmm. Kevin: products maybe? Yeah. Mm-hmm. Web1994 new york rangers line combinations; sheldon banks obituaries flint, mi; flutter web detect refresh page; how often did ancient africans wash their hair? Well, uh, it's, we'll stay tuned for that one. So, you know, what happened in 2016 is I just sort of slaved away writing, right? We told the press that people should turn on their heating this summer if they want to save money next winter, and we landed over 20 links in national and regional UK obligations for a boiler client. Are you white labeling, like mm-hmm. In 2016, he went from $400 to $4-5k a month from ads and affiliate earnings on his blog. Mm-hmm. Introducing niche sites.com. And so I was like, you know what? Uh, I had some referral traffic coming in. This case study highlights the fact that a clever hook can be applied to any insight or story to make a campaign more successful and more compelling to journalists. It's a great way to put it. How valuable is that thing? Yeah. I mean, I mean, these days, I think with the exception of Facebook, epic Gardening's account is the largest on every platform that only talks about gardening. Um, so I started building out a bit more of a, you know, just like a stable sort of foundation. Welcome back to the Niche Pursuits podcast. We have a, there's a tool company I know of, they literally own an aluminum foundry. Kevin started a gardening niche site following The Authority Site System (TASS) course. Yeah, it's pretty interesting. Most people on YouTube would be happy to have 200 subscribers, Kevin Espiritu is closing in on two million. Espiritu, who did not grow up gardening, explains how, after studying business, he discovered gardening. We need your expertise in product development. Another thing soil does that hydroponic or container gardening cant is theres way more of a buffer for the water. But if youre growing indoors, you can do hydroponic so you dont have to cart soil into your home. Uh, so that was it. I will click on it. Kevin Espiritu is organizing this fundraiser. I'm curious to hear how you pull that off, why you've chosen to do that, how that is gonna continue. , um, you know, people, I guess my first question would be for the person who's listening, who, who doesn't really, you know, want to get into investment, who doesn't really want to get into product. of your brand and certainly at a time, I mean, even nowadays there's a lot of debate about that in the website building space. Jared: I think even looking back into 20 16, 20 17, those time periods, like that's a probably everyone would consider a pretty fast rise to growth, right? Jared: thank you so much for coming. So I was starting to. Log in or sign up for Facebook to connect with friends, family and people you know. If you want similar link building PR campaigns for your website, head to search-intelligence.co.uk and get in touch with them now. Yeah. Uh, well, let's look at, let's look at the, the, the subsequent couple of years, um mm-hmm. And so I bought a shipping container full of the product. . Into a variety of social media channels, including, uh, YouTube, TikTok, uh, Instagram. Well, I would, I would certainly try my best to like hedge every weakness of, of the, of the company. It's, it's not as heavy to ship. And it was for for sure the most money I'd ever spent at, at one point in time, you know? That's a good succinct way at least of, uh, quantifying that, that debate and that question there. Go claim your free content today. That's not where he stopped. And you're kind of hinted at, like, you've always put, you seem like always from the be beginning or very close to the beginning, you put your face at the forefront. , uh, you know, does have, uh, some elements to a brand and a community going for them. Yeah, I mean, like, so if we look at, if we go back to my 20 16 20 17 transition, I, I would say about a year I was the sole writer, um, for the blog. What was. I, this really needs to win a lot more than I thought it did to be comping out better than if I had just been that accountant right Now. There's no way they will not click on it. Kevin: revenue? Different people. For several years he has been helping businesses upgrade their marketing strategies as the co-founder of 8-Bit Content. Like, that guy's just simply never going to beat us. It just, it just doesn't work. Today's guest on the Niche Pursuits podcast is the perfect mentor. I will click on it. I like synthesizing information and kind of like translating it into different formats. If my rankings drop, my views don't drop commensurately. Uh, how do I do that? Uh, and so if I can do my job right, I'll always be sort of like the godfather of the system, but hopefully I can bring on some people who know way more than me about house plants or succulents or, or bonsai or, or anything like that. Cover Letter Generator Tools to Help with your Job Hunt was ad sensee, ca. 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